POSTS FROMÂ
July 2022
Unproductive Meetings and Serendipity
I listened to Reid Hoffman and Ben Casnocha’s new podcast. The latest episode was interesting and resonated with me in ways I didn’t expect. They discussed hustling strategies and how people who are great at generating serendipity are curious and love to learn. They may not have an end or destination in mind, but they dive into things because they interest them. Reid dubbed these people “infinite learners” and named a host of wildly successful people who fit this persona.
Reid went on to share his belief that keeping the bar for meetings low enough to allow for serendipity is important. The occasional unproductive meeting is good, he thinks. It means you’re being diverse and risky in deciding whom to meet with, which allows for serendipity. I thought his take on this was fascinating, given how busy he is.
Serendipity is powerful and helped me immensely. Reid’s perspective on being riskier in setting up meetings is something I’ll think about more. Â
You Need Only 70% of Desired Information to Make Most Decisions
I’m reading Working Backwards. It was written by two former Amazon executives, who detail why Amazon was able to become one of the most valuable companies in the world. The authors share the principles that guide Amazon, how it practices them, and the backstory on how Amazon arrived at them.
One section about why Amazon prefers small teams stuck with me. Jeff Bezos believes that decisions should be made with 70% of the information you’d like to have. Waiting to amass 90% or more means you’re moving too slow. The key to being successful while making decisions with only 70% of potentially available information is being good at course correcting. If you’re moving fast and catching your mistakes quickly, an incorrect decision is less costly than being too slow is. Amazon believes in small teams because they make it easier to catch mistakes and course correct.
I like Jeff’s thoughts. They reinforce that many decisions can be undone, so it’s better to move fast and undo them if you’re wrong than to wait to identify the perfect decision.
Community As Growth Engine
I listened to Sequoia partner Jess Lee share her thoughts (beginning at 12:20 in the recording) on how community can play an important role in entrepreneurial success. She defines community as customers who love the solution so much that they’re willing to talk to peers about it. She views community as the ultimate growth engine for the following reasons:
- $0 customer acquisition cost – When you build a place for people to share their thoughts about something they’re passionate about, they generate word-of-mouth advertising that costs you nothing.
- Feedback – These people are fiercely loyal and will give you candid feedback on what they like and don’t like about your solution. Their feedback is your ear to the ground, helping you find and retain product–market fit.
- Connections – People build relationships within these communities. Among members there’s loyalty and a sense of belonging.
- Underserved users – Even in large organizations, there are often groups of people whose pains aren’t understood and haven’t been solved. Connecting with these underserved users so they don’t feel alone can create loyalty. Solving their pain points further reinforces their loyalty.
- Key elements – The four important elements of a successful community are government, economy, religion (shared ethos), and media.
- Community needs first – The best communities are oriented to the needs of the community, not the needs of the business. Making connections and adding value for users helps build strong communities. The best community builders are customer (user) obsessed.
Jess does a great job of sharing her thoughts on community. I agree with them, and I believe the most successful companies will have a community at the core of their success.
Young Person’s Game
I recently heard someone refer to the start-up world as a young man’s (or woman’s) game. When I dug deeper, he shared that he believes you have to pursue this path young (in your twenties) if you want to be successful.
I don’t agree, for a few reasons. Anyone can be successful as a founder, regardless of age, if they’re willing to put in the work. How you achieve success will likely change with your age and maturity. For example, when you’re younger you can put working hard above most anything else. All-nighters, weekends—they’re doable. You can be selfish with your time. As you mature and have other priorities, you begin to work smart while working hard. The work ethic is still there, but how you deploy it is likely more strategic and incorporates other priorities.
History is full of examples of people having entrepreneurial success in their forties, fifties, and even sixties. Ray Kroc (McDonald’s in his fifties) and Harland Sanders (KFC in his sixties) are two great ones.
If you can solve a problem in a way that creates value, you can be an entrepreneur—no matter how old you are.
Now You Know . . . Now What?
A friend asked for my thoughts on accessibility of information, knowledge gaps, etc. Early in my journey, I didn’t know what I didn’t know, so I focused on acquiring knowledge about areas where I wanted to be successful (e.g., start-ups). That was helpful, but I realized it wasn’t enough. I had to take it a step further. I needed to figure out how to apply that knowledge. How do I apply it to my situation? How do I use it to achieve my goals? How do I execute given this new information?
Knowing what to do was helpful, but figuring out how to do it was a game changer because execution is what really matters. Knowledge is without a doubt valuable, but applying it is how you progress toward goals. I wasn’t always sure how to execute based on the knowledge I gathered, but I was determined to figure it out.
I ended up settling on two approaches. The first was to talk to experienced people who’d done what I was trying to do and ask how they did it. Dive into the specifics with them and get a better understanding of what worked, what didn’t work, and why. The second was to test. Come up with a few small things that have a reasonable chance of working and try them. Test them until I hit on the one(s) that work. Double down on what worked and kill the rest.
I still seek to learn and fill my knowledge gaps, but I also think about how to apply my knowledge and move the needle forward
Greatness Requires Pain and Taking Responsibility
I listened to someone share his life story recently. It was full of the highest highs and the lowest lows. He had outsize success early in his life, but it all came crumbling down, and he never recovered. As I listened to him tell his story, a few things jumped out at me.
He never accepted responsibility for the part he played in his downfall. Lots of things weren’t within his control, but he made a series of decisions that made the situation worse that it had to be. He never acknowledged those decisions and the negative impact they had. His perspective was, I got dealt a bad hand, which is true. But he never acknowledged that he played his hand about as badly as anyone could. When you’ve been dealt a bad hand and things don’t look great, it’s still possible to win if you play your cards right. A bad hand isn’t one that’s guaranteed to lose.
Ray Dalio says pain + reflection = progress. When I think of progress, I think of growth. This person hasn’t grown. He’s still in the same position he was in (if not a worse one) when things went against him. I suspect this is because of his reflection process—or lack thereof. Part of reflecting is being self-aware and honest with yourself. You need to own up to the things you did that contributed to your situation (even if they’re minor).
This person is talented and had every opportunity in the world to be someone great, but he didn’t reach his full potential because didn’t accept responsibility. If you’re trying to do something great, understand that pain is an inevitable part of the journey. Accepting responsibility for your role in creating your pain is key to growing so you can reach your full potential.
Weekly Reflection: Week One Hundred Twenty
Today marks the end of my one-hundred-twentieth week of working from home (mostly). Here are my takeaways from week one hundred twenty:
- Success – A friend shared an interesting perspective with me. Wildly succeeding in one part of life and failing miserably in others averages out to a failure in his book. The people who succeed in multiple areas of life are who he looks up to.
- Progress – I haven’t had the bandwidth to work on a personal project for a while, but I made significant progress this week. Felt good to start moving it forward and socializing it with friends.
Week one hundred twenty was a slower-paced one. Looking forward to next week.
Airlines Are at a Critical Juncture
I was recently booked on a flight that was canceled. I spent an extra night in that city. The cancellation was last-minute, which upset the passengers (me included) because it could have been communicated earlier to allow passengers to pursue alternatives. Instead, we spent the next two hours rebooking and trying to figure out where we’d spend the night. As I watched this, I got the impression that the airline had more flights booked than it could fulfill and was operationally overwhelmed. I’ve since read several articles about how this problem has gotten worse across various airlines this summer. Customers are upset and employees are frustrated.
I have zero airline experience, but it appears that airlines are at a critical juncture. If they don’t get their operations under control, they risk losing customers and employees. It’s hard to operate a business without revenue from customers and people to do the work.
I’m not sure how airlines resolve this, but I’ll be curious to see how it pans out. And I look forward to the day when flights are running on time again.
Frustration Precedes Breakthroughs
I caught up with a founder recently and we talked about his frustrations. He shared that he’s been having a hard time the last few months. A laundry list of things aren’t going his way—from product, to customers, to managing his team. Some are the result of subpar decisions on his part. So many things aren’t going as he anticipated that it’s starting to wear on him mentally.
He asked my thoughts on his situation, and I shared my founder experience with him. On my journey, there was a pattern: when lots of things weren’t going right and my frustration level was peaking, I was usually on the cusp of a big breakthrough or material change in the business.
For example, we cut off one of our main suppliers because we weren’t aligned culturally. This caused us to start burning cash at a rapid rate. Tensions were high. We had some runway because of cash reserves, and I still believed in what we were trying to accomplish and in our team. Just when we were approaching max pain from cash burn, we identified a new supplier more advanced than our previous one. That situation set us up to go on a growth tear, and we scaled to eight figures in revenue.
When nothing is going right, be mindful that you’re likely on the cusp of a breakthrough if you push through!
Founders Aren’t Alone in Having a Harder Time Raising
I recently met with folks running an emerging fund who shared some interesting insights about their fundraise strategy. Their existing portfolio is performing well, and they’re out raising a new fund. They targeted $50 million, but because of recent market conditions they think they’ll land at $25 million. They’re adjusting the portfolio construction. They plan to do fewer investments and are raising the bar on what it takes for them to make an investment.
I wasn’t surprised to hear that funds are reducing the amount of capital they’re raising, given the macro environment, but the higher bar for investment was surprising given the success of their investments.
Risk aversion has ballooned, and founders should be aware of this and plan accordingly. We’ll eventually move back to embracing more risk, but I believe that will be a gradual process.